Custom infographic designs for websites, editorial, marketing, and presentations.
Data Visualization and Infographics
Concept redesign of Metsblog.com
(work in progress) .
About the project: Metsblog.com is SNY.tv’s blog devoted to the Mets. It is one of the most popular team-sports blogs, with roughly 35,000 daily readers, totaling around 3.5 million page views every month. As one of these daily readers myself, I cannot help but notice how the site can be much better with an improved site architecture and a refreshed visual design.
My role: Wireframes, annotations, sitemaps,prototyping and visual design.
Concept mobile expense tool
About the project: Let’s face it. No one likes doing expense reports, but at some point, those who travel for work will have to file these dreaded reports. My idea is to create a mobile-first tool for travelers and the administrators who oversee corporate expenses. The idea was borne out of my own experience and frustrations with using the products currently out on the market. From interviews with frequent travelers, I was able to design a solution to lessen their pain points and to develop an intuitive product that they can use on the go.
My role: User interviews, wireframes, annotations, sitemaps, user-flows, prototyping and visual design
DE Shaw Recruitment Tool
About the project: DE Shaw’s HR department approached me to develop a “techy” tool to use at campus recruiting events. They position themselves as more of a forward-thinking technology firm than a hedge fund company and needed a product to appeal to the tech-focused candidates. As part of an integrated design, I created the visual language for the printed collateral, shirts, giveaways, and this quick onboarding app. This app does one thing and one thing only: to get a potential candidate’s information immediately.
My role: Visual design, prototyping
User interface design of digital properties. Website designs included handcoding HTML and CSS and working alongside developers.
Al Jazeera America Out-of-Home campaign. Working alongside the creative team at Maude, I designed the pieces that were displayed in Times Square and in medium-size market airports and commuter rail stations.
Design and art direction